Campaign Data Aggregator & Dashboard

Turn campaign reports into one usable dashboard.

Upload Excel or CSV reports from multiple advertising platforms. Map the fields, combine matching campaigns, standardize the data, calculate performance, and build a customizable dashboard.

Your source files are processed locally in your browser.

One connected workflow

From source reports to reusable Master Data.

  1. 01

    Upload

    Bring Excel or CSV reports from the platforms you already use.

  2. 02

    Standardize

    Map different platform fields into one consistent structure.

  3. 03

    Match

    Identify equivalent campaigns across files using your selected key.

  4. 04

    Build Master Data

    Create one reusable dataset of standardized reporting rows.

  5. 05

    Analyze

    Calculate valid KPIs and generate a customizable dashboard.

  6. 06

    Use it your way

    Share a selected snapshot or download Master Data for Excel.

Start with your reports

Upload → Standardize → Master Data → Dashboard

Choose your reports, review the suggested mappings, and decide how campaigns should match. Your source data stays in this tab.

CSV, XLS or XLSX · up to 8 reports and 250,000 rows per analysis. Device memory affects large files.

Multiple reports in. One Master Dataset out.

Standardize once. Use the output your way.

Source reports

Advertising report.xlsx
Campaign delivery.csv
Creative results.xlsx

Generic spreadsheet exports; review every mapping and metric definition.

Master Data

Canonical fields
Consistent values
Your selected match key

One standardized row per nonempty source row. No automatic deduplication.

Your next step

Custom dashboard
CSV or Excel export
Selected share snapshot

The dashboard aggregates Master Data into the groups you choose.

The dashboard adapts to your data

Useful metrics from the fields you have.

Spend + Impressions
CPM
Clicks + Impressions
CTR
Spend + Clicks
CPC
Spend + Conversions
CPA
Revenue + Spend
ROAS
Video Starts + Video Completions
VCR
Spend + Video Completions
CPCV

Valid inputs and nonzero denominators unlock the related metrics. Mapped Platform, Creative and Market fields enable additional breakdowns. Reach is non-additive; frequency is calculated only when the existing data safeguards allow it.

Prefer working in Excel?

Master Data travels with you.

Download canonical CSV or an XLSX with MASTER_DATA and a schema README. This format is designed for upcoming compatible Arvin Stewart workbook templates. Existing workbooks are not yet certified for automatic compatibility.

Explore Excel workbooks →

Clean reporting starts before launch

Consistent names make reporting easier.

A clear campaign naming structure helps identify market and audience, troubleshoot mismatches, combine datasets and automate future QA. Use the Campaign Naming Generator to plan a repeatable convention.

Open Campaign Naming Generator →

Private by design

Your reports stay in your browser.

Your source files and raw reports are not uploaded to our servers during normal analysis. Master Data stays in this tab unless you choose to download it to your device.

If you choose to create a shareable dashboard, only the selected dashboard snapshot you preview and approve is uploaded. It does not contain your source files, normalized source rows or mappings.

Usage information and saved preferences

Usage events contain coarse feature information, source/field counts and approximate row-volume ranges. They do not contain filenames, campaign/client values, spend, revenue or Master Data contents. Exact processing counts are shown locally.

Reloading, closing this tab or starting a new analysis discards the active dataset. Saved setups retain mappings and display preferences in this browser. Anonymous share management uses a separate browser-local token; clearing storage can remove that access while expiration still applies.

Just need a quick KPI?

Keep the calculator close.

Calculate CPM, CTR, CPC, CPA, ROAS, VCR and CPCV without uploading a report.