Apps
Data ManipulationIn Developmentv0.1Intermediate

Data Normalization App

Turn inconsistent Excel reports into a clean, repeatable data structure automatically.

In Development
=DATA_NORMALIZATION_APP()
StatusinDevelopmentData Manipulation
Version0.1intermediate
Built WithCHOOSECOLSMATCH

Problem

What this solves

Reports from different platforms often contain the same business information but arrive with different column orders, extra fields, missing fields, and inconsistent structures. Analysts are forced to repeatedly clean and reorganize the data before analysis can begin.

Solution

How it works

The app defines the required output structure first, matches incoming headers against that structure, dynamically selects the required fields, and produces a normalized dataset that downstream reporting and analysis can rely on.

Audience

Who it’s for

Analysts, marketers, media buyers, ad operations teams, and anyone who regularly works with inconsistent Excel or CSV exports.

Workflow

How it works

01

Import Raw Data

Bring the original source report into the workbook without manually restructuring it.

02

Match Headers

Identify the location of required fields based on header names rather than fixed column positions.

03

Normalize Fields

Select and reorder the required columns into a consistent output structure.

04

Validate Structure

Check that required fields exist and flag source-report inconsistencies.

05

Produce Standard Output

Deliver a stable dataset that dashboards, reporting tools, and downstream workflows can reliably use.

Features

What’s included

Header-Based Mapping

Find required fields dynamically even when source columns move.

Standardized Output

Produce the same output structure from inconsistent source reports.

Reusable Logic

Build the normalization rules once and reuse them across recurring reports.

Validation Layer

Identify missing required fields before incorrect data reaches downstream analysis.

Dynamic Formula Architecture

Use modern Excel functions instead of repetitive manual column manipulation.

Built With

Excel techniques

CHOOSECOLSMATCHLAMBDALETDynamic Arrays

Requirements

Compatibility and version

Microsoft 365Dynamic Arrays

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Learn how it’s built